PRIVACY POLICY
1. Personal Information We Collect
We may collect the following types of personal information that you provide when using our website:
Account information: such as your name, email address, phone number, billing address, shipping address, etc.
Transaction information: such as your purchase history on our website, payment method (excluding payment card details).
Website usage information: such as your IP address, browser type, device information, operating system, pages viewed and access time, etc.
Other information: such as your interaction records with our customer service team, market research feedback, etc.
2. How We Use Your Personal Information
We will use your personal information for the following purposes:
Order processing and delivery: We use your personal information to process your order, confirm payment, ship and deliver.
Customer Support and Communication: We will use your information to contact you to provide customer support, solve problems or respond to your inquiries.
Improving Services and Products: We will improve our website, products and services based on your feedback to provide you with a better shopping experience.
Marketing and Promotion: We may use your information to send you marketing information, promotions or news updates related to our products and services. You can choose to unsubscribe at any time.
3. How We Protect Your Personal Information
We have taken various technical and management measures to protect the security of your personal information, including:
Using encryption technology to protect your payment information.
Using firewalls, intrusion detection systems and secure servers to prevent unauthorized access.
We regularly update our security measures to respond to new threats.
Nevertheless, the Internet environment itself is not absolutely secure, and we cannot guarantee 100% security during information transmission. Therefore, you need to bear certain risks when using this website.
4. How we share your personal information
We promise not to sell, rent or otherwise transfer your personal information to third parties, except in the following circumstances:
Third-party service providers: We may share your information with third-party service providers (such as payment processing companies, logistics companies, marketing companies, etc.), which only use your information when providing services and must comply with our privacy policy.
Legal requirements: If we are required by law, regulation or court order to disclose your personal information, we may provide your information in accordance with relevant legal requirements.
5. Your rights
Under UK data protection law and GDPR, you have the following rights with us:
Right of access: You can ask us to provide a copy of the personal information we hold about you.
Right to correction: If your personal information is inaccurate or incomplete, you can ask us to correct it.
Right to erasure: In certain circumstances, you have the right to ask us to delete your personal information.
Right to restrict processing: You can ask us to restrict the processing of your personal information.
Right to object: You can object to our use of your personal information in certain circumstances, especially for direct marketing purposes.
Right to data portability: You can ask us to transfer your personal information to you or a third party.
6. Storage and Retention of Personal Information
We will retain your personal information in our systems until the following purposes are achieved:
Complete the services you requested (such as processing orders, delivering products, etc.).
Comply with legal obligations we need to comply with.
Resolve any disputes or enforce our agreements.
We will retain your information as long as reasonably required by law or business needs.
7. Updates to this Privacy Policy
We may update this Privacy Policy from time to time. Any updates will be posted on this page and the update date will be indicated. Please check our privacy terms regularly to learn of any changes. If we make significant changes to our privacy policy, we will notify you by email or website announcement.
